Islamic Society of North America

The Islamic Society of North America (ISNA) is one of the largest Muslim organisations in the United States and Canada, founded in 1963. ISNA operates a halal certification programme covering food products and food-service establishments, applying standards based on Islamic dietary law. ISNA's halal mark is among the most widely recognised halal symbols in the North American market, carried on products sold through mainstream US and Canadian grocery retail chains and served in food-service operations targeting Muslim consumers. ISNA halal certification is recognised by JAKIM (Malaysia) and MUIS (Singapore), providing exporters using ISNA-certified ingredients or products with a measure of international market access. The North American Muslim population — estimated at approximately 3.5 million in the US and over 1 million in Canada — represents a growing halal consumer market, with ISNA certification playing a key role in building consumer trust and market access for food manufacturers targeting this demographic.